Awards

Marketing, Social Media, and Content

#WIUGrad16 Social Media Campaign
Gold Award, Social Media Marketing Category, February 2017, Collegiate Advertising Awards (CAA)

I was the designer and producer of the Western Illinois University Relations’ Commencement Social Media Marketing Campaign (on Storify), “#WIUGrad16.” The 2015 iteration of the social media marketing campaign also won the Gold Award the prior year (#WIUGrad15) (see http://www.wiu.edu/news/newsrelease.php?release_id=13276.)

Merit Award, Social Media Category, February 2017, 14th Annual Service Industry Awards (SIAA)

Western Illinois University Relations’ Commencement Social Media Marketing Campaign “#WIUGrad16” received merit award. Campaign was designed and produced by me.

Bronze Award, Social Media Category, March 2017, Higher Education Marketing Report (HEMR) Educational Advertising (EduAD) Awards

#RockySnapTakeover — One of team members to come up with social media content idea; Rocky’s “TakeOver” was implemented by “Rocky,” Colonel Rock III’s handler Joe Roselieb, Western Illinois University Housing and Dining Services

Involvement: Idea conception and coordinated implementation. The campaign plan included “SnapTakeOvers” with a variety of individuals “taking over” the University’s Snap account to produce content to engage students and prospective students.

I am a Success Story, I am a Leatherneck: Luke Otto
Merit Awards, Various Media, February 2017, 14th Annual Service Industry Awards (SIAA)

Publication: “Western: The Magazine for Alumni”: Involvement: contributing writer
Television/Commercial Spot*: “I Am a #SuccessStory, I Am a Leatherneck,” featuring WIU Senior Luke Otto: Involvement: Script Writer
*This commercial also was recognized with a Merit Award (2017, television single category) in the Higher Education Marketing Report (HEMR) Educational Advertising (EduAD) Award competition.

Social Media Marketing — Fundraising

The Western Challenge #Leathernecks Give 2016
Gold Award, Social Media Category, February 2017, 14th Annual Service Industry Advertising Awards (SIAA)

“The Western Challenge – #LeatherneckStrong” social media campaign (2016 Day of Giving)

Involvement: Directed video production and co-directed planning and implementation of video distribution for campaign

Multimedia Content

Second Place, May 2007, Iowa Associated Press Managing Editors Contest

“Market Day” Online Special Package (with Criss Roberts, John Gaines, and Matt Ryerson) for multimedia piece. Produced (shot video, edited) the video that accompanied the multimedia piece disseminated online.

Writing/Radio Production

Silver Dome Citation, Spring 1994, Illinois Broadcaster’s Association

Public Affairs Series (Breast Cancer Awareness); produced while working as a reporter for radio stations WKAI/WLMD, Macomb, IL.